By: Justine Griffin, Friday, January 8, 2016
The first time Ray Chiaramonte saw a Zipcar in Tampa Bay was just a few weeks ago, in the parking lot at WestShore Plaza.
He noticed the car-sharing company’s bright green decal and Zorro-like “Z” symbol on the side of the vehicle.
“I remember thinking to myself, ‘Wow, we finally have this here in Tampa,’ ” said Chiaramonte, the executive director of the Tampa Bay Area Regional Transportation Authority.
Car-sharing companies have been in Tampa Bay since before anyone was using the words Uber or Lyft. But the rollout of the business model — which lets users rent a car by the hour or the day usually online or through an app — has been slow to catch on.
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